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Nasim Launches Peugeot Nusajaya


As part of its aggressive on-going nationwide network expansion exercise, NasimSdnBhd today launched its latest outlet in the country, Peugeot Nusajaya.

Peugeot Nusajaya is the sixth new outlet launched by Nasim this year and the fifth Peugeot outlet in the state of Johor, which represents the second largest market for new car registrations in the country.

Owned and operated by AutoportalSdnBhd, Peugeot Nusajaya will serve Nusajaya as well as the surrounding areas such as Bukit Indah, GelangPatah, Senai, Kulai, Skudai, Pontian, GugusanTaibAndak, PekanNenas, SimpangRengam and UluTiram.

Built at a cost of RM1 million, Peugeot Nusajaya features a showroom with customer lounge facilities,a meeting room, Astro and free high-speed WiFi internet in addition to a service centre equipped with three service bays with the capacity to service up to 12 cars a day.

However by the first quarter of 2015, AutoportalSdnBhd will open a larger 3S facility in Tampoi located in the Iskandar region. Built with an investment of approximately RM3 million, this impressive 1 acre facility will feature a built up of 43,000 sq feet with a minimum of 10 service bays to serve the growing market for European cars.

The current location at Nusajaya will be retained as a satellite outlet featuring sales and service facilities.

Nasim COO, Dato’ Samson Anand George said Peugeot Nusajaya will enable the company to tap into the growing demand for European cars in Johor.

“Last year the European market expanded by 37% in this state, outperforming the overall market growth. So far in 2013, we have seen the demand for European brands in Johor increase, keeping in line with the national trend,” he said.

Peugeot Nusajaya is part of Nasim’s rapid nationwide network expansion exercise for 2013 which has seen the launch of outlets in Butterworth, BatuPahat, AlorSetar, Kuala Terengganu and Georgetown. Nasim will launch four more outlets by year end bringing its total number of outlets nationwide to 30.

In addition, NasimSdnBhd recently launched the Peugeot Diwali Campaign which runs from September 16 to November 5, 2013 at all its outlets nationwide. The campaign offers up to 8 months of free installments for selected award-winning models which are the 408 range, 508 range, 3008 SUV, 5008 MPV, 308 Turbo and the 308 Griffe.

NasimSdnBhd is also set to launch the much anticipated and highly acclaimed 208 GTInext month.

All Peugeot models come with a five-year warranty with unlimited mileage, 24-Hour Peugeot Assistance, Peugeot Privilege and complimentary access to the Peugeot Lounge.

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